Nonprofit Marketing vs Social Marketing vs For-Profit Marketing Social Causes
I don't know why people think it's all the same. Let me explain why Center Theatre Group, #MeToo and Nike are not the same. In tonight's nonprofit marketing class I had a heated debate about the difference between non-profit marketing, social marketing, for-profit social marketing, and movements. I was once again trying to explain that any marketing around a social cause is not "nonprofit marketing" as we were talking about the #MeToo movement. At this point I had to explain